A COLLABORATIVE, IMMERSIVE INSTALLATION BY LIGHT ARTIST GINGER Q

Neon and light artist Ginger Q designs and fabricates innovative works made of light, steel, acrylic, and other sculptural elements to create moody environments.

With a goal of creating meaningful – not mindless – entertainment, creative producers Think Tank Gallery identify artists that create impressive and highly shareable work with important messaging embedded in every Instagrammable moment. Alongside our decade of experience producing largescale art installations into which audiences may immerse themselves, and hundreds of millions of social shares and media impressions to capture and spread them, the Think Tank proudly presents Ginger Q’s newest project, Antibodies: an experiential, highly shareable installation that counteracts societal homogeneity.

The project opens on March 23rd, 2019 at Think Tank Gallery & Showroom in Little Tokyo, Downtown Los Angeles
and features a variety of programming until its closing on April 12th.

CLICK ON A SECTION BELOW AND start EMBODYing YOURSELF IN ANTIBODIES.

After nearly 10 years in the Fashion District of Downtown Los Angeles, Think Tank Gallery has a brand new location in Little Tokyo with a focus on experimental, immersive environments. For its first solo concept production, they have invited neon artist and sculptor Ginger Q to imbue their 2700sqft of industrial space with a moody, transformative ecosystem of light, sound, and introspection.

ThINK TANK’s tradition of sharply clever brand collaborations also continues with Ginger’s Antibodies, and the project invites NATIONAL COMPANIES, LOCAL event producers, and talent agencies to join in this exploration.

Antibodies will be the local fabricator’s largest solo project to date, and will reimagine the layout of the DTLA venue, converting its very infrastructure – lighting, pathways, and wayfinding signage – into a narrative that reimagines our navigation of modern social structures. This newfound approach to societal navigation does not actively destroy norms, but rather builds pathways out of their imminent ruins.

Just as antibodies protect and heal our biological forms, Ginger’s project of the same name protects all peoples from a national gut biome that has long been in need of an insightful transplant. Playing on the term, Antibodies also recognizes our collective tendency to objectify certain bodies (often at the subconscious expense of others), by presenting a new look on body acceptance with application to biological systems of natural healing.

Antibodies represents an attempt to scale this biological analogy, an evolved understanding which all people carry in our DNA, to a level of national comprehension. Ginger’s approach to environmental creation touches the infrastructure of the environment itself as her cohesive presentation overtakes the building like a healing agent injected directly into its bloodstream. No guests will leave the experience without bringing this “body’s” healing outside with them, into their everyday lives.

Continue scrolling to see how Ginger is embodying this message.
Contact us to ENVISION how you can help.

THINK TANK + GINGER Q PRIOR PARTNERS

GINGER Q: ANTIBODIES ARTIST STATEMENT

“Iconographies we accept as “standard” can be detrimental for individuals who do not fit within the structure. Enter: Antibodies: An experiential installation that counteracts societal homogeneity. The collection focuses on rebutting a heavily imposed trope of uniformity. This is where dynamic forms deplatform the status quo. The exhibit is a series of pieces that represent the urgency of inclusion and embrace the antibody.”

THINK TANK + GINGER Q SELECT COVERAGE

Click here to read about Ginger’s work in ADWEEK. | Click here to read about Ginger’s work in PAPER MAG.

ABOUT GINGER Q

Born in Guadalajara, Jalisco and raised in Los Angeles, CA, Ginger Q is a multidisciplinary artist and experiential designer who received her B.F.A. at The California Institute of the Arts (CalArts). Ginger’s work concentrates on rethinking classics by blending and bending mediums in innovative combinations that defy prescribed compositions.

Growing up in LA, Ginger was constantly exposed to vibrant neon signs. Her interest peaked when her brother opened his signage company where she’d spend a large portion of her upbringing. Working alongside sign makers in the Valley, she delved into the world of signage and noticed she was often the only womxn in the workshop. She decided to create works that visually represent the urgency of equality, specifically in a time where womxn's rights are being questioned and actively threatened.

Ginger is interested in pushing the commercial roots of signage and expanding the boundaries of its material limitations. Her goal is to remove the static aspect of mounted wall neon and construct sculptures that connect various elements, such as plexi, concrete, and metal. Her sculptural interpretations of unconventional forms are seven-dimensional manifestations intended for transcendent souls only.

Ginger Q’s most recent project, “Cabroncita,” recontextualizes a classic 1997 Toyota Tacoma pickup, creating a mobile sculpture that challenges established social gender boundaries. The motivation behind this piece was to dismantle misogyny by putting womxn behind the driver’s seat and giving them control to lead the way. *This truck is a bad girl vehicle made to pave the way for womxn disrupting the status-quo. Click through here to see full creative production credits.

CLICK HERE FOR A FULL PORTFOLIO OF GINGER Q’S WORK, AND DETAILED ART INFO.
Contact us to BE INVOLVED IN THE NEXT ONE.

The Think Tank is a transient art collective, creative solutions, and production company established in Downtown LA in 2010.
They occupy a conceptual space and HQ in Little Tokyo.

The collective builds Molotov cocktail vending machines available to tourists on Melrose Ave, skate parks in galleries, houses made exclusively out of coffee byproducts, and many other site-specific environments. Their goal is for audiences to stumble upon meaningful — not mindless — entertainment, and they have been named by Vice Magazine as one of the country’s “Top 25 Most Instagrammable Arts Spaces.”

THINK TANK GALLERY & SHOWROOM
516 E 4TH ST., LOS ANGELES (LITTLE TOKYO), CA, 90013

ANTIBODIES will take place in both The Showroom and The Gallery.

CONTINUE SCROLLING TO PREVIEW INSTALLATIONS & COLLABORATION OPPORTUNITIES.
CONTACT US TO COMMISSION ONE OF THEM.

The anti “White Cube” is an exploration of organic form and color. As viewers enter the installation, they are illuminated by a gradation of neon colors. The neons are set on a timer creating a temporal, gradient illumination that transitions between moods and tones, giving viewers an opportunity to capture themselves and friends in their preferred light. The installation consists of multi-colored, non-angular neons hung in a cylindrical space with viewers, models, or talent standing at the center of the piece, creating a cast of neon light on the individuals.

The best opportunity to make an impression on the thousands of guests that meander through this exhibit, ask us how our custom, tech-heavy photobooth can simply present guaranteed impression factory with your messaging incorporated.

A 90s-style, mid-sized track with a vehicle wrap and white neon decals makes up the centerpiece of the exhibit. Considering the impact of Ginger’s last pickup truck installation both online and IRL, expectations are high for the most pristine display of a neon-decked whip that Ginger has created yet. Raised at a 45 degree angle and exhibited in front of a full decal wall, there are opportunities for brand or talent integration inside, alongside, above, beneath, or overlaid on the content or physical embodiment of this installation.

These immersive additions are not only endless, but also seamless. Ask us how to ride shotgun.

MODIFICATIONS MOOD BOARD

PRESENTATION

Seven wearable neon body sculptures hung on a mobile, custom-welded rack, these pieces will be used for an impressive and hyper-relevant performance at the opening reception. Trans models don the suits, both rejecting and embracing their newfound standards of beauty in a manner that places an omnipresent questioning of the patriarchy at the forefront of guests’ minds. The durational nature of the performance – models will stand for four hours strong in the suits – drives home the piercing message. Rotating pedestals on which the models stand provides a luxury car showroom effect that objectifies the bodies on them. After the opening the works will be displayed as they may be hung on the walls of their eventual collectors.

The most exciting addition to the Think Tank’s transition to Little Tokyo is the introduction of a showroom. While Ginger has already decked out this lobby area with neon window frames and a 50s Diner-style double line around the ceiling, her latest installation really turns heads, as it turns on its own head indefinitely. A welded steel cube with four sets of layered neons (two stacked neons on each face) is set to a three second timer while the entire piece rotates on a motor. Set in a small, clean storefront with black furniture and white back lighting and neon throughout, the merchandise presentation is Stanley Kubrick-esque in its presentation, and Vivian Kubrick in its concept.

Ask us how to put your product alongside these many thousands of online impressions and on-site shoppers throughout the run of the show.

DECAL WALL INSTALLATION ACROSS LENGTH OF GALLERY SPACE

Ask us how to incorporate your logo, hashtag, or messaging alongside this massive installation.

Packing the house for opening night has never been a problem for Think Tank Gallery artists – the last four opening nights saw over 3,000 guests each – due to exclusive programming, partnered giveaways, bar collaborations and more. The most important part of the Gallery’s innovative level of collaboration is pairing visual talent with that of live events. Many galleries fill the house for opening and even closing nights. Few solve the problem of empty gallery hours or keep it packed for nightly programming. Think Tank Gallery’s large mailing list, deep local network of event producers, and international social following helps us to solve this problem for our talent.

In the most ambitious of Think Tank projects, some days have seen two sold out events with a quick turnover in between. Break Bread sold out 28 events in 28 days, and Drinkin’ Smokin’ & West Coastin’ split events between cannabis-focused, full bar, and dry events. For Antibodies, Ginger’s work will be paired with badass ladies of all kinds, product launches, and supper clubs that focus on a different producer and brand each night. See examples of prior programming below.

Ask us how your programming or company can become a marquee feature as the media announcements stack up.

A line of people outside in eager anticipation of a merch or art release is the sign of a successful event, and every Think Tank opening for the last few years has had one. Clever product collaborations are one of the driving forces for this success, and we invite you to join our collaborators at Pizzaboyzzz and Ginger Q for a smart merch drop with great potential to sell out. Contact us to see what we’ve got planned.

After ten years of producing art experiences and designing experiential campaigns, we’ve met a lot of professional creatives and built a following full of rising talent. Along the way we launched an online radio show, A.rtists R.eal T.alk. The longform, conversational show is deeply embedded with lessons from various arenas of cultural output, and garners a few thousand listens per month. Like our art shows, we incorporate sponsors in clever, integrated ways, and we throw in sponsor and programming shout outs to the podcast whenever they are present in our campaigns. Season 3 will be launched alongside Antibodies, featuring Ginger Q and many other artists and producers.

Ask us about being incorporated into Season 3 of A.R.T. and all new content in 2019.

CONTACT US

FOR MORE INFORMATION PLEASE CONTACT JACOB PATTERSON
THINKTANKGALLERY@GMAIL.COM – 916.670.3801